Global financial organization HSBC will continue to promote golf both at elite and grassroots levels in China by sponsoring World Golf Championships-HSBC Champions, said the bank's top sponsorship executive.

"HSBC Champions has been the catalyst for the extraordinary growth of golf in China and we are committed to continuing this great journey," said Giles Morgan, HSBC global head of sponsorship and events.

HSBC began sponsoring the annual golf event in 2005 with ambitions to create a world-class international golf tournament and share the excitement of the flagship event, which would then open up the world of golf to China, according to the company.